Need More Content Suggestions?
Here are a few more ideas to help stimulate your journalistic curiosity to develop content for your Website, blog, or other online post.Create a series of case studies or success stories. Ask your sales reps [...]
Content! Content! Content! It’s All About the Content, Stupid!
Are you tired of hearing about "content"? Your Web site must have great content. Your blog must have great content. Your social media must have great content. Your e-newsletters must have great content. But, what [...]
Planning Fabulous Events, Part II
Continuing on our series of blog posts about creating the most memorable event, here are a few more tips to remember.Theme: Choose a theme with relevance either to the location or to the customers who [...]
Tips For A Fabulous Event That Everyone Will Be Talking About, Part I
Do you ever get stuck being the one to plan a company event, whether it be an employee awards dinner, a press conference, or a national sales meeting? If you don't have any formal event [...]
How to Get More Bang for Your Buck By Selecting the Right Marketing Tactics
Is your small business having a difficult time deciding what marketing strategies to utilize? Especially in this down-turned economy, you need to watch your marketing budget closer than ever. Here are a few tips to [...]
Check out our new Website Features
We added some new features to our Website. Check out the News Room. We've added article widgets for Buzzle.com and ezinearticles.com. Now you can click to read our online articles. In addition, we've added company [...]
KIWI NEWS … Your Authoritative Guide to Great Marketing .. is now Archived
Hi everyone! We just made reading KIWI News even easier. You can now access archived issues of KIWI News, our monthly marketing e-newsletter. We've implemented this so that you can use the back issues as [...]
8 Secrets to Marketing Your Products via e-Newsletters
Why should you publish an e-newsletter?Well, research has shown that it is a lot more cost effective and profitable to grow your business by increasing revenue and referrals from existing customers vs. chasing new prospects. [...]
New Discussions On the KIWI Facebook Page
Just started three new discussions on Facebook. Feel free to make comments, add your suggestions and ideas.Thanks for your comments.
Need a Killer Sales Prospecting Script? Part 2
Following on our previous article on this blog, here are a few more tips for developing a great sales script.Set yourself up as an expert. Say phrases like "we specialize in ..." or "we are [...]