What is Your Worth?
I write articles about marketing and this blog contains information on hints, tips and marketing ideas. But, today, I want to talk about you. Yes, you. The person in the marketing department. Whether you are [...]
Should You Purge Your Twitter Follow List?
I follow quite a few discussions on various groups on LinkedIn and an interesting discussion came up. Should you or how often should you purge the people who follow you on Twitter. The person who [...]
Native Advertising: What does it really mean?
Have you been hearing a lot about native advertising? In particular from various trade publications? So, what is native advertising? According to Wikipedia "Native advertising is an online advertising method in which the advertiser attempts [...]
Host-Beneficiary Marketing: How Does It Work?
I've been interested lately in the health and wellness craze. So, I did some research on the Internet and found some interesting websites that provide some great information on weight loss, self-improvement, personal development, [...]
6 Ways to Increase the Customer Experience at Trade Shows
Are you tired of attending the same old trade shows? Is your booth looking a bit worn out? Are you having problems justifying trade shows as a tactic on your marketing plan due [...]